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Studio 16
Shoreditch Works
2-20 Scrutton Street
London
EC2A 4RJ
About
Shift is a boutique editorial studio founded in early 2021 by editor Saam Hodivala.
Its creative roster is bolstered by the addition of senior editors Paul O’Reilly and Chris Coupland alongside rising talent Adam Buckmaster.
With a highly collaborative ethos and a keen ability to drive ideas further, Shift aims to bring a new level of creativity to the editing process.
LBB Newsfeed
Colin Hindmarsh and Chris Tyquin Inducted into OMA Hall of Fame
QMS CMO Tennille Burt won the OMA Industry Award, as the sector celebrates record nominations
Gerety Awards, LBB's Brittney Rigby to Host Auckland Jury Insight Panel
Isobel Kerr-Newell, Edwina Neilson, and Laura Cibilich will share their perspective on what it takes for work to stand out
IMAA Opens Applications for 2026 Pitch-Chella Event
Emerging talent at Australian indies will pitch campaign ideas for anti-bullying charity You Can Sit With Me
Noelle Jones, The Producers Co-Founder, Exits Adland After 25 Years
She said “there is so much random shit I’d like to try,” LBB’s Lilya Murray reports. Her co-founder, Tanya Spencer, said Noelle is the “yin to my yang”
Vodafone and Ali Wong Take Further Aim at Telstra in Bleeped-Out Follow-Up
The comedian has an interaction with a pair of lawyers wearing navy and orange suits. CMO Bec Darley said, "This next chapter doubles down on our belief that a premium telco experience shouldn’t come with a premium price tag"
Ad Standards Boss: Responsible Advertising Doubles Brand Trust
Greg Wallace said, “Responsible advertising is good for business, and that's a great message to have as a regulator,” LBB’s Tom Loudon reports