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+44 (0)20 7734 4575

Not To Scale
98a Curtain Road


Not To Scale is an established animation studio representing an evolving international roster of multi-disciplined film makers who place craft and digital animation techniques at the heart of what they do.

We work directly with agencies, channels and brands to concept, produce and deliver talked about creative content that can easily be integrated to work across every media platform.
We place value in building strong working relationships with our clients and through our passion and hard earned expertise are adept at helping them to produce work that will engage and entertain their customers and audiences alike. Through mobiles to Ipads, televisions and billboards, in every sense the success and reach of our work is like our namesake, not to scale.


We are so proud to have been a part of this award-winning campaign! Congrats to everyone involved ✨
1 year ago
Keeping the exciting news coming! Google's Black-Owned Friday project we worked on with Kris Merc & BBH NY is also nominated at the 2021 Webbys! Vote here:…
1 year ago
So excited to announce that our recent project with Kris Merc & Facebook for Latinx Hispanic History Month is nominated for a Webby! vote here:…
1 year ago
RT @britisharrows:SILVER CRAFT ARROW for ANIMATION:2D goes to Hello Savants for ASICS, A Shot at the Title made for Saatchi & Saatchi LA by Not to Scale, directed by Hello Savants. @wwsaatchi@nottoscalehq#BA2020
1 year ago