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+44 (0)20 7734 4575

Not To Scale
98a Curtain Road


Not To Scale is an established animation studio representing an evolving international roster of multi-disciplined film makers who place craft and digital animation techniques at the heart of what they do.

We work directly with agencies, channels and brands to concept, produce and deliver talked about creative content that can easily be integrated to work across every media platform.
We place value in building strong working relationships with our clients and through our passion and hard earned expertise are adept at helping them to produce work that will engage and entertain their customers and audiences alike. Through mobiles to Ipads, televisions and billboards, in every sense the success and reach of our work is like our namesake, not to scale.


Take a look at our recent project for Schmackos with Pierre & Bertrand and Adam & Eve DDB! Getting to bring the iconic characters of Dorothy and Roger into the 21st century was so much fun!…
4 months ago
Rolling’ into summer with our fantastic campaign ‘Dogs go wacko for Schmackos’ from our talented duo Pierre + Bertrand. The end product is proof that Not To Scale can deliver a large-scale CG production efficiently and effectively 100% remotely.
4 months ago
Household objects come together in joyous harmony to create this uplifting rainbow. The fifth film in our rainbow series is brought to you by the hugely talented stop motion director Anthony Farquhar-Smith @smokinghippo Sound design by the awesome @sovietsciencemusic
4 months ago
The rainbow has become a global symbol of hope in these trying times. So we asked our amazing directors to come up with a little rainbow-themed film to help lift all our spirits! 🌈⁠ brought to you by the hugely talented directing duo @alasdairbrotherston + @jockmooney
4 months ago