Contact

[email protected]

www.atp.tv

+44 (0)20 3617 7120

Across the Pond
53 Frith Street
London
W1D 4SN

About

Across the Pond is a global, independent creative agency helping tech brands create a better world.

We started life inside Google over eleven years ago and continue to work with them, and others, globally.

We create strategic narratives and campaigns that people can relate to, engage with and enjoy.

We make the complex, human.

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Trans+ Inclusion in the Workplace with Across the Pond

Trans+ Inclusion in the Workplace with Across the Pond

On this year's Transgender Visibility Day, take a look at this discussion on inclusion, understanding, misgendering and advice on how the industry can be doing better with Anna Brent, Marty Davies and Jax Kendrick

DE&I: Accelerating Change with Anna Brent

DE&I: Accelerating Change with Anna Brent

The global head of brand and DE&I at Across the Pond on their 'no nepotism policy', the imposter syndrome that comes with calling herself 'a DE&I professional' and why shared knowledge on the topic is paramount

How These Famous Campaigns Got a Queer Makeover

How These Famous Campaigns Got a Queer Makeover

Outvertising and Across the Pond on the disruptive campaign that showed us what real inclusivity should look like in mainstream advertising, writes LBB’s Zoe Antonov

Across the Pond Expands Entry Level Scheme

Across the Pond Expands Entry Level Scheme

Global head of brand and DEI Anna Brent reveals the independent agency is expanding its 'Foot in the Door' programme to include internships

Classic Ads Get a Rewrite for Outvertising’s Biggest Ever Campaign

Classic Ads Get a Rewrite for Outvertising’s Biggest Ever Campaign

Coinciding with the start of LGBT History Month, campaign from Across the Pond reimagines well know ads to be more inclusive of LGBTQIA+ audiences

The New New Business: Keeping the Approach the Same with Aaron Hutchinson

The New New Business: Keeping the Approach the Same with Aaron Hutchinson

Across the Pond's global managing director on learning from rejection, why the pitching game is rigged and focussing on the strengths