Contact

[email protected]

www.atp.tv

+44 (0)20 3617 7120

Across the Pond
53 Frith Street
London
W1D 4SN

About

Across the Pond is a global, independent creative agency helping tech brands create a better world.

We started life inside Google over eleven years ago and continue to work with them, and others, globally.

We create strategic narratives and campaigns that people can relate to, engage with and enjoy.

We make the complex, human.

Twitterfeed

We think this might just be your luckiest year yet. Happy Lunar New Year from all of us at Across the Pond! 🎨: Sanni from @TheBRITSchool#LunarNewYear#YearoftheRabbit#YearoftheCat#GongXiFaCaihttps://t.co/fNAXkaMU7H
1 week ago
RT @LBBOnline:.@helloatp's global managing director Aaron Hutchinson on learning from rejection, why the pitching game is rigged and focussing on the strengths. https://t.co/hF53XCNXeR https://t.co/00knPLv8uP
1 week ago
Proud to have signed the Menopause Workplace Pledge by @WellbeingofWmen & supported by @Bupa. We commit to: 👉Recognising that menopause can be an issue in the workplace & women need support 👉Talking openly about menopause 👉Supporting & informing employees affected by menopause https://t.co/FRRzYDVzvo
3 weeks ago
We worked with @DeepMind to create a campaign that asks underrepresented groups to ‘come as they are’ & bring their unique views & interest with them to develop representative tech. ‘AI by you’ was born, an invitation to applicants to see themselves as the future authors of AI. https://t.co/6K2mSTBPMt
2 months ago

LBB Newsfeed

The New New Business: Keeping the Approach the Same with Aaron Hutchinson

The New New Business: Keeping the Approach the Same with Aaron Hutchinson

Across the Pond's global managing director on learning from rejection, why the pitching game is rigged and focussing on the strengths

Culture's Shaping of Tech Shows How Tech Brands Must Now Change

Culture's Shaping of Tech Shows How Tech Brands Must Now Change

Kerensa Ayivor, strategy director at Across the Pond on the dominant narrative around tech and how relevance, distinctiveness and resonance can help tech brands be more 'human'

“I Want to Be Able to Tell My Daughter I Have Tried to Help the Planet”

“I Want to Be Able to Tell My Daughter I Have Tried to Help the Planet”

Across the Pond sit down with global head of production and sustainability Tom Dore to discuss working on more sustainable production

High Five: A Nod to Innovative Solutions

High Five: A Nod to Innovative Solutions

The global creative team at Across the Pond collectively reflect on five of their favourite projects that produced ingenious answers to complex issues

New Xiaomi Phone Campaign Presents the Hazards of 'The Notch'

New Xiaomi Phone Campaign Presents the Hazards of 'The Notch'

Across the Pond highlights the notch-less viewing experience that phone users crave

YouTube Social Impact Film Reframes Parent-Daughter Relationships

YouTube Social Impact Film Reframes Parent-Daughter Relationships

Across the Pond and director Surya Balakrishnan release heartwarming short film for International Women’s Day 2019