APA Brandfit™ Programme 2027
Posted in Events, News, Training Course, on November 5, 2026

APA Brandfit™ Programme 2027
Get your entire team commercially fit to win more direct-to-brand business.
With brands scrutinising costs and more production being brought in-house, winning direct-to-brand work has never been more important.
The APA Brandfit™ Programme is an exclusive APA Member training programme designed to help production companies meet these challenges head-on.
Delivered online throughout 2027 by Rhona Glazebrook and Janet Markwick of J&R Collective, the programme comprises eight practical commercial modules, covering everything from finding and winning brand-direct opportunities to negotiating, protecting creative IP and safeguarding profit margins.
Exceptional APA Member Value: £275 + VAT
One Brandfit Pass gives your entire company unlimited places across all eight modules.
Join us for the programme launch
We are hosting an introductory online meeting next Tuesday, 10 November at 10am, to introduce the programme, walk through the curriculum, outline the commercial strategy and answer your questions.
APA Members: Please register for the online introduction using the link below.