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Home to a global roster of director talent, we are a creative-first production studio dedicated to creating lasting content that inspires and entertains.
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LBB Newsfeed
ITG Brings Adobe Firefly Services Into Storyteq, Doubles Down on AI-Ready Content Operations
The group is integrating Adobe’s generative AI into its Storyteq content marketing platform, as Gartner again names the platform a Leader across DAM and CMP – with Steve Shaw joining as chief product & technology officer to steer the next stage of product delivery, reports LBB’s Tará McKerr
Dos Equis Brings Back Hit Campaign-Turned-Meme, ‘Most Interesting Man’
The Heineken brand and Le Pub New York relaunch the character who became a cultural sensation, restoring his mojo after 10 years of mundanity with a social-first spin, reports LBB’s Ben Conway
Trusting Your Gut as an Editor with Sam Hardy
The Okay Studio editor on happy accidents making the cut, Super Bowl spots, as well as the biggest changes in commercial editing in recent years as part of LBB’s Finely Sliced series
For Vico Sharabani, Creativity Is a Way of Life
Founder and creative director of The-Artery shares how his commitment to “collecting capabilities” throughout his life has contributed to the culture of innovation and creativity that thrives within his company today, writes LBB’s Abi Lightfoot
Channel 4 and The Happy Egg Co. Partner for Branded Entertainment Content
Fronted by Harriet Cowan and comedian Jessica Knapett, the series will be on YouTube from 19th January
Elgiganten's 'Art Bait' Turns Stolen Ads into Smart Security Message
NORD DDB's campaign for the Swedish electronics retailer lets museum art posters act as bait, turning the common theft of ad posters into a humorous lesson on protecting valuables