Direct to Brand Training

The path out of this pandemic may still be packed with potholes, but one thing is certain…

There are opportunities out there.

Our Direct to Brand training will help you find them.


Market volatility has opened up new types of brand owner partnerships. Increased media consumption means the demand for content has never been greater.

Production systems have evolved to better serve the new normal. Many of our members have already embraced these opportunities by resourcing and re-training in order to target direct to brand business.

Via our new Learning Platform, we now offer 6 core modules to help you navigate the new landscape:

  • A mini clinic to diagnose your readiness for the Direct to Brand market.
  • A look at brand owner needs and how to skill up to meet those needs.
  • How to manage day to day relationships.
  • How to protect the profitability of your direct to brand relationships.
  • How to plan for new business growth, generate new leads and open doors to new clients.
  • How to increase new business conversion rates.

In order to accommodate the varying levels of DTB experience of our members, we now offer each of the five modules in two formats;

  1. Basic Level
    • Pre-recorded webinars giving an intro to the module content, sharing key tools and tips to get you started.
    • Suitable for anyone who is new to this marketplace or looking for a refresher.
  2. Level Two
    • More in-depth, two-hour live sessions with presentation, tools and discussion.
    • Suitable for managers/leaders or those with some experience in DTB relationships.

Jump to available courses:

Planning to Grow Your Business: BASIC | LEVEL TWO
Understanding Brands Needs & Skilling Up: BASIC| LEVEL TWO
Building & Nurturing Brand Relationships : BASIC | LEVEL TWO
Setting Up For Success in New Business: BASIC | LEVEL TWO
Protecting Profit (Part 1)
Protecting Profit (Part 2)
Meet The Tutors